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But beneath the surface
because we all love a dragon
– Elon Musk (@elonmusk) October 27
one summer in 1988
Great by Choice By Jim Collins Material:Soft Cover But beneath the surfaceTen years after the worldwide bestseller Good to Great, Jim Collins returns withanother groundbreaking work, this time to why do some companies thrive inuncertainty, even chaos, and others do not? Based on nine years of research,buttressed by rigorous analysis and infused with engaging stories, Collins andhis colleague Morten Hansen enumerate the principles for building a truly greatenterprise in unpredictable, tumultuous and fast moving times. This
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