Berkley Krej 100 FFS Jerkbait SIZES:100 It’s time to transform your

It’s time to transform your fishing exploits – seize the advantage with this superior bait

HELIX 5 SONAR

coupled with enduring strength

Great on Jig Head

Berkley Krej 100 FFS Jerkbait SIZES:100 It’s time to transform yourThe Berkley Krej is a revolutionary hard bait that is creating a new style of fishing called "Krejing." This lure defies conventional jerkbaiting, by working its way upwards in the water column, only to fall backwards towards its target. Designed to excel with Forward Facing Sonar, krejing allows the angler to take advantage of being able to see how the fish reacts and work the bait up and away from the fish better imitating a natural fleeing motion,